Datin Sri Sharifah Menyalara Hussein (Lara Hussein) is one of the most prominent female leaders in the advertising world. She has been the CEO and founding partner of M&C Saatchi Malaysia for approximately 17 years and is largely credited for growing it from a start-up in 2003 into a full-fledged creative agency. We look back on her creative journey in the advertising space, as well as how they’ve managed to stay agile throughout the years.

Image Credit: M&C Saatchi Malaysia Official Website

Produced by: Freda Liu

Presented by: Freda Liu

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Categories:  business analysis,  SME,  entrepreneurship,  markets,  technology,  tech

Tags:  advertising,  marketing,  marketing agencies,  female leaders,