Gini and Michelle, the second-generation business operators of Mum Mum Snacks, talk to us about convincing the founders of the traditional snack retailers to take a chance on going online. They discuss the pains of starting everything from scratch, building trust and sales online, as well as lessons learned along the way.

Image Credit: Mum Mum Snacks Facebook Page

Produced by: Audrey Raj

Presented by: Audrey Raj

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Categories:  Women in Business,  food,  SME,  entrepreneurs,  technology

Tags:  trading,  distribution,  succession planning,  family business,  digitalisation,