Developing People: Strategies for Effective Employer Branding with Sofiah Thoo Abdullah, Human Resource Director, Golden Arches Restaurants

30-Jun-09 10:00

Developing People: Strategies for Effective Employer Branding with Sofiah Thoo Abdullah, Human Resource Director, Golden Arches Restaurants

Does winning the Best Employer award help McDonald's in branding itself as the employer of choice? How do they continue to attract & retain employees? Rising from the ranks to the position of HR Director, Sofiah shares the key to their success.

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