Made In Malaysia, Sold Everywhere
Dr Aqilah Yaacob, senior lecturer of the School of Management and Marketing, Business & Law Faculty, Taylor’s University
15-Dec-23 18:00
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Prime Minister Datuk Seri Anwar Ibrahim left for Tokyo today in conjunction with the 50th Year of Asean-Japan Friendship and Cooperation, and said he's opting to wear Malaysian batik to one of the dinners as a way of promoting it. He also pointed out that international promotion for Malaysian products is lacking, especially among small and medium enterprises. We speak to Dr Aqilah Yaacob about what it would take for our local products to hit the global market. Our listeners also weigh in on what local products they'd like to see promoted internationally.
Image Credits: Bernama
Produced by: Alia Zefri
Presented by: Lee Chwi Lynn, Sharmilla Ganesan
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Categories: culture, entrepreneurs, SME
Tags: support local, local products, smes, international business, brands, entrepreneurs,